Raise money without using order forms, collecting and counting money, or receiving product deliveries. Cookie Dough Online ships popular cookie dough flavors like Chocolate Chip, Oatmeal Raisin, and Snickerdoodle directly to the customer’s home. Sell cookie dough 100% online!
7 Online Fundraising Advantages
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Product Details
- Average Price: $22
- Profit: 25-40% of retail
Want to sell in person? Add the brochure
Calculate Your Profit
Have a question?
Online Fundraising Steps
1. Sign Up
Enroll in our no-upfront-cost fundraiser.
2. Receive Prep Emails
Use our prep emails to get ready for a successful sale. Prep Emails
3. Make Sales
Participants invite friends and family to your store.
4. Orders Ship
Orders ship within 3 business days.
5. Receive Profit
Profit payment processed within 15 business days.
Choose a Prize Program
Motivate your sellers to raise more money with a Prize Program
All prizes are free and do not come out of your profit.
Ship to Group
What Our Customers Say
How it Works
How do we raise money?
Groups raise money when supporters buy items from their online store. Once participants register, they can invite family and friends to shop. Invitations go out via social media, text, and email, and groups profit from every sale.
Your online store will include additional items not found in the brochure.
Do participants need to register?
Registration is the best way to promote a Cookie Dough Online fundraiser and drive traffic to your online store. Once registered, participants can invite friends and family to your online store using text, social media, and email. They'll also be able to log into their sales portal anytime and track their sales.
Once potential supporters arrive at your store, the participant's name appears at the top of the page, which helps to personalize the fundraiser. For example, "Your purchase supports John Doe". Encourage your sellers to personalize the visitor experience even more by uploading their pictures when logged into their dashboard.
As the sponsor, you can track individual and group sales progress. In addition to the dollars raised, you'll be able to see the number of social shares and emails sent out by your sellers.
Getting participants to register is critical to your success. You can enhance sales by setting individual seller goals based on your group's needs. Ask each seller to set their item goal, which they can do at the bottom of their dashboard page.
(Use the 'Calculate Your Profit' calculator at the top of the page to determine your profit)
Track your fundraiser progress and remind participants to invite people to your store. This will help your participants reach their goals.
Registered participants will also be eligible to earn credit toward prizes. We encourage groups to supplement the prize program we offer with additional incentives.
PRO TIP: Participants can add their teacher, class, or team name when registering, allowing you to see online sales by each subgroup. Make selling even more fun by incorporating additional fundraising incentives to help foster competition between teachers, classes, or teams to boost overall sales.
Do we receive a group link?
There are two ways to promote your store:
- Registration: By default, you'll receive your group ID number. Participants will need it to register, obtain their unique link, and share it with others using social media, text, and email.
- Direct Link: Or, as an option, we can create one unique group link to bypass the registration process. Everyone would be able to share this link with their friends and family.
By promoting a direct link, you can only track sales as a group, not by individual sellers. You would also not be able to use our prize programs.
Online Ship-to-Group Orders
Another limitation with a single store link is getting items to online customers who choose the ship-to-group option. Typically, when participants register and send out their unique links, and customers make a purchase, orders are automatically tied to a particular seller.
Any items are shipped to the group already packed inside the seller's box with their other brochure items. Participants then deliver these items to their customers.
But with the single link option, you must let any ship-to-group buyers know to pick up their order because it won't be associated with any seller.
Is money collected with each order?
No in-person ordering or money collection takes place. Participants generate sales when the people they invite buy items from your store.
Can participants track their sales?
Participants can log into their portal anytime and see their sales updates.
Are there any fees?
There are no setup fees or costs to run a Cookie Dough Online fundraiser. We will waive the $50 admin fee once your group sells 50 items. If you decide to cancel after we receive your signed agreement, you will be charged the $50 admin fee.
Can participants earn prizes?
Incentivizing your participants can improve sales. We offer two prize program options:
We will email your prize flyer to you before your kickoff. Be sure to forward it to your participants and discuss it. You must continue to promote your prizes throughout your sale. This will keep your group motivated.
After your sale, we add the total cash amount to your profit payment. Or, if you choose a traditional prize plan, we ship your prizes to your group address.
You'll receive access to your sales reports showing participants' names and how much they sold. Prizes are shipped with a reference list that matches prizes with participants.
There is no cost to the group for our prize programs.
Do participants get a brochure to show?
There are no brochures Because this is an online fundraiser. Before your sale, we email you the steps to get started to pass on to your sellers.
How soon can we start?
You'll receive an agreement to sign after you submit our Start a Fundraiser form. Processing your order and setting up your store will take at least 3-5 business days.
Your store will be live once we send your participant registration instructions and steps. We recommend that you have an official kickoff meeting so everyone starts simultaneously.
If you can't meet in person, consider using online communication technology. Examples include Zoom, Cisco Webex, GoToMeeting, and Google Meet.
How long is the fundraiser?
More extended sales typically don’t translate into more earnings because they can lead to increased seller procrastination and worse sales results. We’ve found two weeks optimal, so your end date will be set accordingly by default. You can always let us know if you need to extend your sale about three-quarters of the way through. To succeed, focus on creating a sense of seller urgency, getting out of the gate quickly, and establishing early momentum.
To succeed, focus on creating a sense of seller urgency, getting out of the gate quickly, and establishing early momentum.
Do you only work with schools?
No, we also work with non-school groups, such as church groups, sports leagues, and dance organizations.
Can we use more than one store at a time?
No. You must choose one store. For example, Goodies & Gifts Online cannot be run simultaneously with Popcorn Online. However, you can always run a second online fundraiser after the first one ends.
Is there a minimum group size?
Yes. Your group must have at least 5 participants.
Making Sales
Is there a minimum order?
There are no minimum order requirements.
Can we track our sales?
Before your Cookie Dough Online sale, you'll receive access to your online store dashboard. You'll see who's registered and email and social share activity. And, of course, sales progress.
How do we receive our money?
Your profit payment is processed within 15 business days of your store's closing. If you add ship-to-group, payments are processed within five business days after your order ships.
What is our profit?
Your profit percentage is based on the number of items your group sells:
| Items Sold | Profit |
|---|---|
| 1-9 | 25% |
| 10-29 | 30% |
| 30-49 | 35% |
| 50+ | 40% |
You receive 70% of online donations.
A $50 administrative fee will be deducted from your profit if your group sells fewer than 50 items.
Can we accept donations?
We will set up your Cookie Dough Online store to accept donations by default. You make 70% of the donated amount. You can turn this feature off when logged into your portal.
Your final profit percentage is based on the total number of items your group sells. Donations do not count toward items sold when determining group profit percentage.
Can buyers credit more than one participant?
Yes. Buyers can choose to support more than one participant. Before continuing to the store, supporters would need to select a participant. Then, they would choose the 'Support another seller' link to add another participant.
However, participants themselves need to register individually. Each participant has their own login and sharing options.
What about sales tax?
Customers do not pay any sales tax for online orders.
Shipping
How soon do orders ship out?
Orders generally ship within three business days after purchase.
How are customers notified about their orders?
Customers receive a confirmation email when they place their order. A notification email is sent once their order ships.
Where do orders ship to?
The product ships from our Indiana warehouse to all the lower 48 states. All items ship direct to the buyer. Extreme temperatures may cause shipping delays.
Who pays the shipping fee?
Customers pay a fee to ship their orders directly to them at checkout.
| Order Amount | Ship to Home | Average Shipping Cost/Item | Ship-to-Group* |
|---|---|---|---|
| 1 Item | $14.98 | $14.98 | 5% Fee |
| 2 Items | $19.97 | $9.99 | 5% Fee |
| 3 Items | $24.96 | $8.32 | 5% Fee |
| 4 Items | $29.95 | $7.49 | 5% Fee |
| 5 Items | $24.95 | $4.99 | 5% Fee |
| 6 Items | $29.94 | $4.99 | 5% Fee |
| 7 Items | $34.93 | $4.99 | 5% Fee |
We define an item as a preportioned box or tub of cookie dough. We apply a $9.99 shipping discount to 5+ item orders.
How to Reduce Online Customer Shipping Costs
Shipping costs are fixed for online customers, as shown in the table above. However, there is a way that you can reduce their shipping costs with ship-to-group.
Ship-to-Group Option*
Add a ship-to-group option to your store to help cover shipping fees for your online customers. People can then pay a shipping fee and have items delivered to them, or pay a 5% processing fee and have their order shipped to your group.
If ordering two tubs of $20 chocolate chip cookie dough, shipping to the customer's home would cost $19.98. The total cost is $40 + $19.98 = $59.98. Or the customer can ship to your group and pay a 5% processing fee. When shipping to the group, the customer pays an extra $40 x 5% = $2.00. The total cost is $40 + $2 = $42.
This way, customers would have two options at checkout:
- Have their order sent to them and pay the shipping fee.
- Have their order sent to you and pay a 5% processing fee.
Offering this 2nd option may encourage more people to place orders.
Adding ship-to-group will shift the shipping cost burden from your customers to your group. Instead of each online customer paying for their shipping, we would deduct the cost to ship one larger consolidated order to your group at the end of your sale from your profit.
Because multiple orders will ship to your group simultaneously, the shipping cost per unit is less than single customer orders. All ship-to-group orders ship to your location after your sale. Orders are prepacked and delivered according to the seller.
We will only add ship-to-group to your online fundraiser if you tell us to. You can do so by putting "Add ship-to-group" in the comments section before submitting your Start a Fundraiser form.
NOTE: We only recommend this option for buyers close to you.
How are product issues handled?
Customers will be instructed to submit a ticket online or call customer service for questions about orders.
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